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Buju Banton releases “Too Too Bad” album, marking a return to his Dancehall roots
Jamaican reggae and dancehall icon Buju Banton has released his 13th studio album, Too Too Bad, marking a celebrated return to the hardcore dancehall sound that helped define his career.
Released on July 17 through VP Records and Gargamel Music, the 13-track project sees Buju embracing authentic Jamaican dancehall while entering a new chapter as an independent artiste.
The album features collaborations with Ari Lennox, DJ Khaled and Gramps Morgan, while production is handled by an accomplished team that includes Supa Dups, DJ Mac and Di Genius.
Serving as a spiritual follow-up to his 2006 album Too Bad, the new project shifts away from the broader international influences heard on Buju’s recent releases, instead placing the spotlight back on classic dancehall rhythms and lyrical storytelling.
Ahead of the album’s release, Buju partnered with legendary New York sound system King Addies to unveil the promotional mixtape Buju Banton Presents: Worries In Di Dance, paying tribute to Jamaica’s sound system culture while building anticipation for the project.
Speaking on the creative process behind the album, Buju described music as a form of artistic expression, saying, “The painter paints on the canvas to capture what the eye beholds. We paint on the rhythm to capture what the spirit and the soul feel.”
The release also arrives during Buju’s North American Roots & Rhythms Summer Tour, where a portion of every ticket sold supports the Buju Banton Foundation, an organization that provides assistance to vulnerable youth in Jamaica.
With Too Too Bad, Buju Banton delivers a project that reconnects with the traditional dancehall sound while reinforcing his status as one of the genre’s most influential and enduring figures.
The album is now available on major streaming platforms.